tiller works every deal, so you only make the moves.

The growth teammate for agencies, with the CRM built in. See the work it does, from a lead arriving to a deal signed.

TodayMovesDealsAccounts12 ready
Notion$120,000Hold the price, add the pilotPushed on price twice, two other vendors in play
Figma$64,000Reach the second contactChampion quiet for 11 days, renewal in 9
Stripe$86,000Book the review, skip the questionnaireStuck in security review for 3 weeks
Linear$48,000Reset the date with the reasonTheir budget review moved past the close date
Vercel$88,000Line up a reference callLegal wants to hear from a customer first

Notion needs you first

Notion$120,000At risk

Hold the price, add the pilot

Pushed on price twice, two other vendors in play

Reply to Mateo AlvarezEmail

Hi Mateo, I can't get to 22%, but I can give you thirty days at the agreed rate.

PDFPilot_outline.pdf
EditWon 59 of 88 times

Each morning, a short list of moves ready to make.

tiller ranks your open deals by what it would cost to leave them, and puts a move on each one that needs you. The move is already written. Read it, change it if you like, and make it in one click.

It is written in your own words, with the right file attached and the winning play shown beside it.

It says who to ring now that the champion has gone quiet, and the one question worth asking them.

It goes to the people who need to be there, at a time that suits them, with the files they asked for.

When a close date or a forecast is wrong, tiller proposes the fix and says why, so the numbers stay honest.

Notion$120,000At risk

Hold the price, add the pilot

Pushed on price twice, two other vendors in play

Reply to Mateo AlvarezEmail

Hi Mateo,

I can't get to 22% and still give you the onboarding you'll need. What I can do is thirty days at the agreed rate, starting whenever your team is ready.

If the two numbers we care about haven't moved by day 30, walk away and owe nothing.

PDFPilot_outline.pdf
EditWon 59 of 88 times

A record that fills itself in.

Emails and calls land on the deal as they happen, so nobody has to log them. Every field says where it came from, which makes it easy to check before you trust it.

Filling in Notion

Mateo asked for 22% off

Call with Dana, 42 minutes

Renewal call booked for Thursday

Notion$120,000, owned by Amara OkoyeNegotiation
ChampionMateo AlvarezGmail thread
Economic buyerDana WhitfieldCall, 12 June
Renewal18 JulyContract, 4 June
BlockerSecurity reviewCall, 12 June
Last reply11 days agoGmail thread
Next meetingThursday, 14:00Calendar

Plays that come from your wins, and keep up with them.

tiller looks at the deals you have closed, writes down what worked and picks the right play for each open deal. As more deals close it checks the plays again.

Reading your last 3 wins

Recently wonLast 30 days

HHalden $70kSep 24Held the fee, trimmed the scope
JJuniper Coffee $48kSep 11Phased start
TTandem $72kSep 3Started with a paid discovery sprint

Read from 23 emails and 6 call notes

New play, written from 3 wins

When the client pushes on the fee
  1. 1Restate the outcome they signed up forFrom Tandem
  2. 2Offer a smaller first phase, not a discountFrom Halden and Juniper Coffee
  3. 3Send the two case studies closest to theirsFrom Halden
Won 11 of 15

Now running on 3 open deals

Edit

Playbooks38 plays from 412 closed deals

Hold the price, add the pilotWhen the buyer pushes on price59 of 88Picked for Notion
Lead with the SOC 2 reportWhen security review stalls95 of 128
Reach the second contactWhen the champion goes quiet41 of 63
Reset the date with the reasonWhen the close date slips31 of 38

Every play shows its record

You can see how often a play has won and the deals it came from, so you know why tiller picked it.

Reading this week's deals

Play rewritten2 October

When the buyer pushes on price

Before

Offer up to 10% off to keep the deal

52% won
Now

Hold the price, add the pilot

67% won

Across 115 deals where the buyer pushed on price, a pilot won more often than a discount and closed for more.

A note when a play changes

If pilots start beating discounts, the play is rewritten and you get a short note with the deals that changed it.

Your files and your rules, in every draft.

Keep the security pack and the case studies next to your price list. tiller attaches the right one to each move, and every draft stays inside the limits you set.

Library24 files

PDFSecurity packAttached 64 times
DocPilot outlineAttached 38 timesAttached to the Notion reply
SheetPricing sheet 2026Attached 47 times
PDFLattice case studyAttached 51 times

Rules every draft follows3 of 9

Discounts stop at 15% off listSet by Amara Okoye
Pilots run for 30 days at mostSet by Amara Okoye
Never promise a delivery dateSet by Sofia Raman

The Notion reply keeps to all nine

Ask about any deal without leaving Slack.

Your team asks in plain words, where they already talk, and tiller answers from the live record. A draft or a next step can be approved right there in the thread.

Microsoft Teams comes next, and will work the same way.

#revenue14 members

Omar Haddad 9:22

@tiller where did the Notion deal get stuck?

tiller App 9:22

Notion$120,000Security review
Draft a nudge to DanaOpen the deal

Ask which leads are worth it, and see the deals that say so.

tiller reads every lead, groups them by where they came from and follows each one to what it became. You can watch it work, and the answer comes with its evidence attached.

Are our Google Ads leads any good?
Reading this year's leads214 leads
Grouping them by source3 sources
Seeing what each one became108 leads
Checking what stopped the restMostly budget

Mostly not. 2 of 46 Google Ads leads became deals, against 11 of 38 from LinkedIn. Most were under your minimum deal size.

LinkedIn29%11 of 38
Referrals54%13 of 24
Google Ads4%2 of 46
FramerLinkedIn$58,000Won
ClerkReferral$72,000Won
ResendGoogle Ads$12,000Lost

Showing 3 of 108 leads, from 214 read

Where your wins start

Every won deal is traced back to its first touch, so you can see which channels are growing.

11 wins traced

Won in the last 90 days11 deals

HHalden $70kIntro from Amara Okoye
TTandem $72kRead two LinkedIn posts, then booked
JJuniper Coffee $48kCame back through Omar Haddad
LLoom $36kIntro from Mei Chen
PPinecrest $30kGoogle ad, then the website form

And 6 more, each traced to its first touch

Referrals now start 40% of your won workUp from 24% in the spring. $612k won in 90 days, every deal traced to where it began.
Referrals40%up from 24%
LinkedIn posts22%steady
Google Ads14%down from 16%
Newsletter12%steady
Website12%down from 18%
EditUpdated every morning

It sees only what you allow.

tiller asks for the narrowest access it can work with, and writes down everything it does. See what it connects to

Only what you point it atThe inboxes and ad accounts you connect, and only for the domains you list.
A person makes every moveNothing is sent until someone says so, unless you choose to let a play run itself.
Your own sign-inSSO through your provider, and an audit log of every action, yours to export.
Gone when you leaveDisconnect and everything tiller holds is deleted within 24 hours.

See it work on your own deals.

Start with a call with our founding team. You'll be sending moves within 2 days.